The first 24 hours after storm damage are the most critical — and the most overwhelming. What you do in this window directly affects your insurance claim, your recovery timeline, and how much you end up paying out of pocket. This guide walks you through exactly what to do, in what order, and what mistakes to avoid.
Step 1 — Make Sure Everyone Is Safe First
Before you think about your roof, your claim, or your contractor, account for every person and pet in your household. Storm damage often hides structural problems that are not visible from inside — compromised trusses, ceiling sag, or wall cracks that get worse with every minute. If any part of the structure looks like it has shifted, evacuate the area and do not walk underneath it.
Treat downed power lines as live until the utility confirms otherwise. Stay away from standing water anywhere near outlets or appliances. If you smell gas, leave immediately and call the gas company from outside. The right time to assess damage is after the area is safe — not before. If you have any doubt about whether your home is structurally sound, stay with family, a neighbor, or a hotel until a professional has cleared it.
Step 2 — Document Everything Before You Touch Anything
Documentation is the single most valuable thing you can do in the first 24 hours, and it is the most commonly skipped step. Walk the exterior of your home and photograph every side, every angle, and every piece of damage you can see safely from the ground. Take wide shots that show the whole side of the house, then close-ups of specific damage. Do the same inside — every room, every ceiling stain, every wet carpet, every broken window. Use video as well as still photos.
Make sure your photos have timestamps. Most phones embed this in the file metadata, but it is worth including a visible clock, a phone screen, or a dated newspaper in at least a few frames. If trees, fences, or debris caused the damage, photograph them in place before they are removed. If water is actively intruding, photograph it pooling and flowing — not just the eventual stain.
Homeowners who clean up first — sweeping out water, throwing out soaked carpet, hauling debris to the curb — routinely shrink the value of their own claim without realizing it. Adjusters can only evaluate what they can see or what you can prove existed. Photos and video are your proof. Save the originals to cloud storage or email them to yourself so they cannot be lost if your device is damaged.
Step 3 — Make Only Emergency Temporary Repairs
Most policies require homeowners to take reasonable steps to prevent further damage after a covered loss. That means tarping an open roof, boarding broken windows, covering openings to keep rain and animals out, and shutting off water at the main if a pipe is compromised. It does not mean starting permanent repairs, replacing drywall, or rebuilding anything before your insurer has assessed the loss.
Photograph the damage before you tarp or board it, and photograph the temporary repair afterward. Keep every receipt — tarps, plywood, fasteners, tools, even contractor labor for emergency mitigation. These costs are often reimbursable as part of your claim, but only if you can document them. Store receipts in the same folder as your damage photos.
Step 4 — Contact Roof Roof Direct Before Your Insurance Company
Before you make your first call to your insurer, take ten minutes to talk through your situation with Roof Roof Direct. Florida's storm recovery process is unusually complex — insurance carriers behave differently after a major event, contractor markets shift overnight, and the order in which you do things changes what options stay open to you. Understanding that process before your first insurance call is what makes the difference between a smooth recovery and a tangled one.
We help homeowners understand what their policy typically covers, what documentation they should have in hand, what to expect during the claims process, and how to connect with vetted Florida-licensed contractors when the time is right. We do not coach homeowners on what to say to their insurer — that is between you and your carrier. We help you understand the bigger picture.
Call (888) 876-6364 — homeowner help line.
Our assistance is provided at no cost to Roof Roof Members.
Step 5 — Notify Your Insurance Company
Once you understand the process, contact your insurer. State the date and time of the loss, the cause (named storm, tornado, wind event), and the general scope. Ask for and write down your claim number, the adjuster's name and contact information, and a clear next step with a timeline. Ask what the insurer needs from you and by when. Confirm whether your policy includes additional living expense coverage if your home is uninhabitable.
Do not accept any settlement, sign any release, or commit to any contractor on this first call. Log the date, time, person spoken to, and what was said for every contact going forward. If you receive anything in writing, save it. If you receive anything verbally that matters, follow up with an email summarizing what was discussed.
Understanding the process before this call — not coaching on what to say — is what Roof Roof Direct provides.
What NOT To Do in the First 24 Hours
- Don't throw away damaged materials — leave them in place until your adjuster has seen them.
- Don't sign contractor agreements at the door, especially Assignment of Benefits (AOB) forms.
- Don't start major repairs before your insurer has assessed the loss.
- Don't post damage on social media before filing your claim — public posts can complicate things.
- Don't assume your neighbor's coverage applies to you — every policy is different.
- Don't wait to document — damage looks different days later, and memory fades fast.
Why Florida Is Different
Florida is the most aggressive storm-chaser market in the country. Within hours of any major event, out-of-state contractors flood affected neighborhoods knocking on doors, offering "free inspections," and pressuring homeowners to sign AOB forms that hand over their insurance benefits before they understand what they are signing away. Florida's insurance market is also one of the most complex in the nation, with carriers entering and exiting, percentage-based wind deductibles, and frequent litigation around claim disputes.
All of this is why having an independent resource in your corner — someone whose only job is to help you understand the process — matters more here than almost anywhere else. The decisions you make in the first 24 hours echo through the entire recovery. Take a breath, make sure your family is safe, document everything, and then make your first call to a resource that works for you.
For more on storm and hurricane damage recovery, see our storm & hurricane damage recovery page, download our recovery checklist, or contact our team to talk through your situation.
Frequently Asked Questions
What should I document after storm damage?
Document everything visible — exterior roof, siding, windows, fences, landscaping, vehicles, and every interior room with damage. Take wide shots and tight close-ups, and capture timestamps by including your phone clock or a dated newspaper in a frame. Save the original files; do not crop or edit them.
Should I call my insurance company or a contractor first?
Contact Roof Roof Direct first to understand the recovery process — then notify your insurer promptly. Calling a contractor before you understand your options is how many Florida homeowners end up locked into agreements that limit their choices.
What temporary repairs are acceptable after storm damage?
Tarping an open roof section, boarding up broken windows or doors, and stopping active water intrusion are all generally acceptable. Keep the work minimal — the goal is to prevent further damage, not to begin permanent repairs before your insurer can assess the loss.
How long do I have to file a storm damage claim in Florida?
Florida law generally requires homeowners to report claims promptly — most policies require notification within a reasonable time after damage. Check your specific policy for exact requirements.
